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MiX Telematics dominates at the IISA Conference 2013

MiX Telematics dominates at the IISA Conference 2013

The International Insurance Conference of Southern Africa is a major industry event that takes place every July and is hosted at Sun City. MiX Telematics consumer brands, Matrix and Beame, made bold statements in the exhibition arena, including a larger than life iPhone at the Matrix stand.


The device, which attracted a lot of attention, displayed a demo app that allowed visitors to experience the dynamic functionality of the Matrix brand.

 â€œTruly an out of this world experience, with technology at the forefront of what we do, this stand accurately showed the advanced offerings of Matrix. Three iPhones lined the wall of the stand and QR coded Matrix cookies were given away freely, putting a completely different spin on food technology. Our stand was the talk of the conference and our sales team managed these conversations with expert poise; great interest was shown in both the app and the products and services, leading the way to achieving our mission of reaching 1 million subscribers,” says Grant Fraser, Divisional Product and Marketing Director for MiX Telematics Consumer.

On the other side of the conference venue was Beame, who used their presence at the event as a platform to officially launch the ‘Beame brings back the things you love’ campaign. The stand was bright and colourful as always, and boasted a wheel of fortune with prizes ‘from the past’. The fun included a polaroid photo booth for visitors, with props that promoted a ‘cheesy smile’.

Beame sales representatives kept the fun going, welcoming important industry introductions along the way. “The key event definitely helped Beame to secure its place in the industry – sculpted by innovative technology and an outstanding recovery rate. The event was a huge success, further illustrating that Beame is a force to be reckoned with,” says Fraser.

Both the stands were visited by and entertained many guests. MiX Telematics would like to thank everyone who participated for their contributions, which combined made this year’s conference an epic success.

 

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For more information on our solutions, please complete the form below.

Address

750 Park of Commerce Blvd, Ste 100
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FL 33487
USA
Tel: +1 877 585 1088

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