Call Us    +1 877 585 1088

www.mixtelematics.com

Why telematics and training is needed to help fleet drivers control speed

Why telematics and training is needed to help fleet drivers control speed

Fleet drivers are more likely then other road users to be tempted to speed. Fortunately for fleet managers, there are specific solutions available.


Research has shown that people driving for business purposes are more likely than the general driving population to take risks while out on the road. They often have deadlines to make and can be distracted by job-related pressures when other drivers would be simply concentrating on the road.

 

According to a Brake and Direct Line survey that was conducted between 2009 and 2012:

  • 56 per cent of vocational drivers (including fleet drivers) speed while overtaking, compared to 44 per cent of non-work drivers
  • 39 per cent of vocational drivers said they exceed the speed limit when there is not much traffic on the road, compared with 29 per cent of non-work drivers
  • 36 per cent of vocational drivers admit speeding when they think they can drive safely at higher speed, compared with 33 per cent of non-work drivers
  • 32 per cent of vocational drivers said they speed when they are running late or on a tight schedule, compared to 23 per cent of non-work drivers
  • 27 per cent of vocational drivers admit speeding when all the other traffic around them was speeding, compared to 26 per cent of non-work drivers
  • 14 per cent of vocational drivers speed when they think the road's limit is too low, compared with ten per cent of non-work drivers.

Consequences of speeding

Speeding is one of the leading causes of road crashes and although consequences of a road traffic accident are significant for all involved, fleets will find the fallout of a crash to be particularly damaging, as they result in sustained and costly driver and vehicle downtime.

Fortunately, there are specific solutions available to fleets regarding the problem of speeding.

Telematics

On-board monitoring technology can show a fleet manager exactly how fast each driver is travelling and whether they are breaking the speed limit. Often it is the only way a company knows the speed that a vehicle was travelling before a crash.

Driver behaviour can and should be monitored on an ongoing basis, through on-board systems and incentive schemes. Telematics and tracking technology can help fleets highlight which drivers are not taking their responsibilities to road safety seriously and ask them to undergo more training.

Incorporating telematics and driver assist technology to help prevent speeding will also have other benefits to a fleet. Often speeding is expensive, causing fleets to use more fuel, pay more fines and replace or repair more vehicles. The comprehensive data that telematics puts at the disposal of the fleet manager can help mitigate all three of these.

Training

The data gathered on drivers' individual speeds and habits in specific circumstances while out on the road will form the basis of the training programme and ultimately bring about improvements. With irrefutable data as tangible evidence, drivers are often able to see the error of their ways and may be more willing to take on board road safety advice and improve their speed awareness.

For training to be effective it needs to be an ongoing process and telematics is not only able to show drivers where they have deficiencies with speed awareness, but can act as encouragement when they do get it right. Alongside incentive schemes, training and recordable evidence of improvement can be very motivating for the drivers and advantageous for the fleet company in its fight against speeding.

 

Contact Us


For more information on our solutions, please complete the form below.

Address

750 Park of Commerce Blvd, Ste 100
Boca Raton
FL 33487
USA
Tel: +1 877 585 1088

Contact Us


For more information on our solutions, please complete the form below.

Address

750 Park of Commerce Blvd, Ste 100
Boca Raton
FL 33487
USA
Tel: +1 877 585 1088

Consumer Solutions